LPT

The Yin Yang of Forrester’s Blogging Decision

09Feb
Posted by: Laura Thomas, ABC Categories: General, Social Media Comments: 0

Many of us Westerners think of the concept of yin and yang (or more accurately yin yang) as good verus bad. Right and wrong. Black and white. But, I’ve read that yin and yang are more accurately noted as complementary opposites within a greater whole.

Wikipedia says “everything has both yin and yang aspects, although yin or yang elements may manifest more strongly in different objects or at different times. Yin yang constantly interacts, never existing in absolute stasis.”

So what does all this have to do with Forrester’s recent accouncement that their analysts could no longer have personal blogs, but rather have to blog on the company site?

Many of us reacted immediately to the news as if it was wrong of Forrester. How dare they try to control social media?! The whole concept of user generated content is that it is free from “the man” telling us what we can do. We bloggers shall overcome!

Well, that sort of reaction is like thinking that yin and yang are separate entities instead of realizing that everything has elements of both.

While I agree with Lee Provoost that the way Forrester is executing this plan and their lack of clear communication around is poor, I can also see good in it. Beth Harte believes Forrester is correct because of the old “why buy the cow when you can get the milk for free.” Their employees thoughts are the product the company sells.

I think it is very cold of them to simply refer to their employees thoughts as “our IP,” as they did in a tweet, but I believe there are advantages for the employees to blog on the company site.

I blog on my company’s site, Direct2Dell, when talking about projects that I do for them. I also blog here on random thoughts that cross my mind and on This Mommy Gig about topics related to parenting. Similarly, Forrester is still allowing their analysts to blog off the company site on topics not related to their coverage areas.

So, as the initial firestorm over the Forrester decision dies out, I think everyone will come to see it is not black and white, but rather a more full-color yin yang concept.

Image Credit:

http://www.flickr.com/photos/mamjodh/ / CC BY 2.0

Tags: analysts, Beth Harte, blogging, Forrester, Lee Provoost, policy, socialmedia
The Good Side of Sharing Your Location Online

20Jan
Posted by: Laura Thomas, ABC Categories: General, Social Media Comments: 1

Location-based services, or “urban social networking games” such as foursquare and Gowalla, are the new shiny thing these days. With Yelp jumping into the fray, there’s even more hype coming.

I’ve been playing around with foursquare myself to gain experience in how it works so that I can understand any opportunities for its use in my work. I’m always leery of anyone who suggests clients use something they have never used themselves.

I’ve tried previous location checkin apps like Brightkite, too, but the game element these new ones add is keeping me more interested in actually using them. I’m not writing this post to discuss the apps themselves in detail, though (Simon Salt at IncSlingers has a good series of posts on foursquare that gives you more of that).

No, instead I wanted to look at the unintended consequences of communicating your location online. Like Jennifer Van Grove of Mashable, I anticipate that the rush to use these apps will bring stories of location-sharing gone wrong described as cautionary tales for those who live their lives too openly.

Before all those tales of how someone’s privacy/security/safety was compromised via location-based services, I thought I’d get in the way-back machine to share a post orignally published on Direct2Dell that shows how good things can happen when you openly discuss your whereabouts online.

Let me take you back to January 2008, a time when people were first worrying that sharing too much online via Twitter would lead to stalkings and other heinous tales the media will love to tell… Please step into the time machine…

Image by Jason Eppink via Creative Commons
Real Life and Second Life Come Together Via the Twitterverse
15 January 2008, 07:23 AM
While the flurry of activity that is the Consumer Electronics Show has passed, there are still some great stories to come out of it. I was there for two entire hours myself, thanks to a “Planes, Trains and Automobiles” type of experience getting to Vegas. Although, instead of an obnoxious guy hanging with me, I had my Twitter friends.The point of my visit was to set up a mixed reality event between Second Life and Real Life to launch our new Crystal monitor. Crystal is a product for the creative, style-conscious person and SL residents are builders, designers and style mavens; so, where better to take this experience?

I turned again to the great team at Involve to bring Crystal into virtual reality, and they’ve created a true functioning SL version that is available for one more week at Dell Island. As Aleister Kronos noted, it has the “nice touch” of being able to set the texture for the screen.

Well, weather and other unfortunate issues conspired to keep me stuck in the Phoenix airport during the time I was supposed to be setting up the computers and streaming video from the Dell Lounge booth at CES. I was twittering about my frustrations (you could find it all archived on http://www.twitter.com/lpt there) when a fellow metaverse evangelist, Peter Haik at Metaversatility saw my distress. He was at CES and asked if there was anything he could do to help. Well, to make the long story a little shorter, he dropped by the Dell booth and ensured that everything was ready to go, so that I was able to simply slide in at the last minute and unveil the virtual Crystal. Thanks very much, Peter!

Yes, I did finally make it to Vegas (as seen in this photo), and as Dan Zehr of the Austin American-Statesman noted once the people in Vegas got to mingle with the people in Second Life, things got really interesting.

I had the opportunity to meet Paul Jackson of Forrester in RL, and we continued discussions we have had previously via the phone about the viability of Second Life and the future opportunity of virtual worlds. He’s recently published a new report titled “Getting Real Work Done In Virtual Worlds.” I highly recommend it as a good read for anyone interested in this arena.

After CES closed for the evening, Peter (who had stayed to assist throughout the event) and I watched my LSU Tigers win the BCS national championship (couldn’t help but brag) and chatted about exciting things happening in other areas of virtual world development such as Metaplace and Multiverse.

All-in-all, I left CES inspired by the “village” of Twitter as a support system and jazzed about the continued opportunities in virtual worlds. As Gartner predicts, by 2011, 80% of people will have a “second life” even if it’s not in Second Life…

——–###———-

Do you have a tale to share about good things that happened when you shared your location online? Please add it to the comments!

Tags: , Brightkite, foursquare, Gowalla, location-based services, privacy, safety, SecondLife, security, socialmedia, Twitter
Twitter Can Haz Zombie Stringers?

15Jan
Posted by: Laura Thomas, ABC Categories: General, Social Media, Twitter, communication Comments: 1

The other night I glance up from my laptop to view the heartbreaking images Nightline was showing of the devestation in Haiti and the photo credits began to catch my attention.

There amongst credits for the New York Times and other mainstream news organizations was Twitter. Not, the individual who tweeted the photos, but just Twitter. And it led me to muse (on Twitter) about whether Twitter is now a news organization and we’re all its stringers.

Not the paid sort of stringers that freelance their writing, photography or video skills and get paid individually for each piece that a news organization decides to purchase. No, we are all a vast team of unpaid zombie stringers.

Thank you to Eric Jusino for this photo to use via Creative Commons!

It’s not like paid stringers get any more glory. When credits are given they go just to AssociatedPress or Reuters or such, rather than the individual who took a photo (writers at least get the byline in most cases).

Stringers can be a great resource for smaller news organizations who want to expand their coverage internationally. But, being a stringer can also be dangerous work for low pay and little glory.

Maybe I was just in that sort of questioning mindframe from reading Simon Dumenco’s AdAge post titled “Be Honest: What’s Your Real Twitter and Facebook ROI?“

I’d love to hear more thoughts from some of you out there like Old Media New Tricks. It’s not like Twitter is selling our tweets or anything. Oh, wait. Yes, they are. It would only be a small step for them to start seeking payment from local newspapers and television news shows…

All you zombies hide your Twitpics!

Tags: journalism, news, photography, socialmedia, stringer, twitpic, Twitter, writing
Forty: No Stopping Me Now!

10Jan
Posted by: Laura Thomas, ABC Categories: General Comments: 4
When I was getting ready to turn 30, I thought it would be no big deal. It seemed I’d spent much of my 20s trying to prove myself in the workplace. I thought once I was in my 30s I’d no longer be the young upstart and I’d wouldn’t have to worry about being taken seriously.

I was taken by surprise then, when I actually felt a little sad hitting the milestone.

This year I’m hitting another milestone in age - The Big 4-0. I think I’ve been preparing for it ever since I turned 39. Not with fear or dread, but with an understanding that I might be surprised by how I feel.

I know numbers are just numbers. You’re as young as you feel. Forty is fabulous. Yadda, yadda, yadda. But still, this is a birthday that deserves more than just a nice dinner out to celebrate it. No over-the-hill black balloons for me, please. And, although I didn’t just spend the last ten years of my life doing nothing for me, on this birthday I’m going to take no chances that it might pass by uneventfully.

So, I reached out to some of my old college girlfriends on Facebook a few months back - three of the four sorority sisters that were in my wedding - and I asked if they’d be up to a trip somewhere. I didn’t know where at that point, but much to my surprise they were all excited and said to count them in on it. (We’ll miss you Maria!)

So next weekend, we’re all meeting up in Miami and taking a two-night cruise to the Bahamas!

Some of these women I don’t think I’ve even seen in person since that wedding nearly 14 years ago. There is much catching up to do. We’ll be traveling from Austin, Houston, Baton Rouge and St. Louis. The St. Louis contingent is particularly looking forward to getting out of the cold. As another one of them put it, they are all “benefiting from my agedness!”

So, I’ve got just a few ground rules for us girls…
1. No more than 50 percent of the trip can be spent talking about our kids.
2. No worries about how we look in swimsuits.
3. Umbrella drinks must be consumed.
4. Pack the sunscreen so we look just as good at 50.
5. And finally, let’s don’t wait this long to do this again!
What rules did I forget for an unforgettable trip? Add ‘em in the comments. (unless you’re my hubby who wanted me to add no twittering or facebooking, which I don’t think I can promise. <wink>)

Image via Creative Commons taken by David Howard. Thank you David for inspiration for the title of this post!

http://www.flickr.com/photos/satguru/ / CC BY 2.0
Personas: What’s in a Name

10Dec
Posted by: Laura Thomas, ABC Categories: Fun Comments: 0

In marketing you hear a lot about personas. Fellow Austinite Brian Massey does some great work with them for web sites.

Merriam-Webster defines personas as “an individual’s social facade or front…”

And, Ingmar Bergman’s 1966 film Persona is said to paint “an unnerving and deeply existential portrait of how we interpret others, how others interpret us, and the impact that these interpretations have upon both us and them.”

Flash forward to 2009 and the brains at the MIT Media Lab have used natural language processing and the Internet to create a portrait of your online identity or Personas.

Judging by the dates on most blog posts about it, it probably launched back in August and I missed it. However, a little coverage yesterday from the New York Times blog and Guardian in the UK brought it back into my “twitterstream.”

So, what did it have to say about Laura Pevehouse Thomas? Well, to begin with, it only lets you use two names, instead of three. Since Laura Thomas is a very common name, I started with Laura Pevehouse and got this:

Then, out of curiosity, I went ahead and gave Laura Thomas a try. It was really interesting to watch the site run through all the Laura Thomas references it could find online:

I feel in good company when I see I share my name with everyone from a conductor to a CFO, a 12-year-old actress to a textile artist, a registered dietitian to a musician, and a real estate agent to a national championship cat breeder. (was only a little embarrassed to see that one of me was available for “speeking” engagements.)

Here’s what the final Laura Thomas looks like:

Blogger Alan in Belfast described this Personas as “a little like peering inside someone’s head as they Google for you and watching them put together the connections and form an impression of your life, work, interests and online contributions.” And, I also agree with Brothers by Choice that “The color bar sort of falls flat in my opinion, and doesn’t really tell you the story in a meaningful way.”

You really can’t tell much from the images embedded here, but Laura Pevehouse is very low on “fame” and very high on “genealogy,” apparently. Laura Thomas is still low on “fame,” but very high in “management” and “education.” Which is nicer than the “illegal” element that shows up there and not in Laura Pevehouse.

Not sure what it all tells me, but it’s a fun diversion if you’ve got a minute to blow online doing something other than Twitter or Facebook.

Tags: identity, MIT, online, persona, Personas
Guilt-Free Blogging, or Why I’d Never Make a Good Critic

24Nov
Posted by: Laura Thomas, ABC Categories: General, Social Media Comments: 4

I’ve always felt a little on the outside of the whole “mommy blogging” arena, even though I’m a mom, who blogs, and who even blogs about being a mom (over on This Mommy Gig).

Never was it more evident than when I sat on a panel discussion about women bloggers during SXSWi last year. Even though each of the moms on that panel had different types of blogs and different views on blogging there seemed to be some bond between them I didn’t share. Maybe it was because they were all “Walmart Moms” and I wasn’t.

What’s a Walmart Mom? In this case, it’s not just mothers who shop at Walmart. I’ve been known to do that from time-to-time. And it’s not a political demographic term coined by a pollster. Or an oddly dressed lady we laugh at on the People of Walmart site.

No, here I’m using the term to refer to a group of mommy bloggers called the Elevenmoms. These bloggers were selected by Walmart to help them build “a connected money saving community.” They write guest posts on Walmart’s web site, make videos for their YouTube brand channel, and in general enjoy the benefits of big brand association (free products, trips, etc) in exchange for talking about said brand.

It’s the sort of thing that began to make the FTC nervous enough that they created new guidelnes for disclosure in blogs - much stricter guidelines I might add than exist today for mainstream media where reporters often enjoy free products and trips, too.

Well, yesterday, over on This Mommy Gig, I posted my first blog that required disclosure under the new rules. It wasn’t my first blog reviewing something that I got for free (it was my second), but neither of them were really all that great. In the first one I got a free meal-planning service that I never used. So, I wrote about it when it began, but never got around to writing about how it ended.

I definitely found myself feeling what Sheila Scarborough put so well in regards to free trips for travel bloggers:

“I personally have a harder time with the vaunted objectivity goal, because while it’s easy to write superlatives when you have nice experiences, it is much harder to be critical when your experience is lacking. What ends up happening is that most writers simply don’t write about ‘the bad stuff,’ out of understandable concern and respect for their kind and generous hosts.”

So, this time, I was not going to do that. I went ahead and wrote “the bad stuff” I felt about a book I was sent a free copy of for review. I was at least relieved to find while surfing around that I was not the only one who had written a bad review of it. But, I still feel a bit anxious about reaction when the author or the PR person working for RIM that sent me the book read it.

And, that’s why I think I’ll never be the mommy blogger that so many marketers now clamor to get to know. It feels good that all the reviews of kids virtual worlds my girl and I did were done without any prompting from the companies behind them. Some did involve interaction with them, but it was all prompted by me, not their PR teams.

I won’t say that I’ll never again try blogging about something based on a freebie. I’ve learned never to say never. And, hey, if someone offers me my dream trip to Greece there’d be no way to resist. But, don’t expect me to do a lot of PR-department-prompted product reviews any time soon.

That means no worries about saying bad things and no-guilt mommy blogging – because I already have enough other things to give me mommy guilt. (like do I let my girl watch too much TV or spend too much time in those virtual worlds?)

Tags: blog, blogging, marketing, mommyblogging, moms, reviews, SXSW, SXSWi, ThisMommyGig, Walmart
SlideShare Revisited - Slidecasting, LeadShare and AdShare, Oh My!

27Oct
Posted by: Laura Thomas, ABC Categories: Social Media, Work, marketing Comments: 1

YouTube for presentations. That’s how I’ve most often explained SlideShare to people when asked about the site. However, some new business-focused enhancements make it a much more useful marketing tool, IMHO.

For those of us in the corporate world that seems to live and die by PowerPoint, SlideShare presents a great opportunity to make those decks our organization is so good a producing available to a wide audience for viewing and sharing. And, according to an article today in eMarketer, Americans want brands that inform them.

I opened my SlideShare account two years ago when I was being asked to speak about bringing Dell into the virtual world of Second Life. Around that same time I opened an account for Dell that is now managed by the Corporate Communications team.

However, as my speaking opportunities have become fewer and farther between, I began to visit the site less often and am now discovering that I’ve missed out on many enhancements! And, I’m not just talking about the cool viral metrics they now show on their home page for what presentations are “Hot on Facebook” and “Hot on Twitter.”

What led me to revisit what you can do with SlideShare was a combination of hearing talk about their new SlideShare Business services and my own snide remark on Twitter about someone else’s presentation on SlideShare.

On October 12, I followed a link to a WOMMA presentation regarding the FTC’s new guidelines for bloggers. I began clicking through the slides manually as I’d always done with SlideShare presentations before and found every other slide to be a duplicate. To which I dashed off this tweet: “ok, i know repetition is good 4 memory & this slide show probably sounded better w/a speaker talking 2 it, but really? http://womma.org/diresta…”

I then filed in my mind an idea for a post here about what not to do with presentations on SlideShare and expected to use that presentation as my prime example. I intended to point out how presentations that might make sense when you were speaking to them needed to be edited for an audience that can’t hear you before you post them to SlideShare.

Well … it’s a good thing I usually think longer about and do more research for my blog posts than I do my microblog tweets.

The first time I looked at it, I had not noticed the little yellow triangle in the top left corner of the presentation that told me it was a Slidecast.

Slidecasting, it turns out, is a new multimedia option on SlideShare for viewing slide decks synchronized with an audio file. It allows you to take slides and audio and link them together using SlideShare’s free, web based interface. You currently have to find your own host for the audio file, but SlideShare says they may host those in the future, too.

While the visuals remained a bit boring, listening to someone narrate the slides made them much more impactful than silent viewing had done. There’s a lot of potential here, I think, to reach your online audiences! Wouldn’t be surprised, too, if the audio hosting might be SlideShare’s next line of revenue.

A couple of their first revenue-generating options are the other new features that I think makes SlideShare an even better tool for businesses - especially small business on tight budgets: LeadShare and AdShare. They group them together under a title of SlideShare Business and explain it with this presentation:

You only pay for LeadShare if you collect a lead, and you only pay for AdShare if you get a click. And the cost of those payments is more than reasonable for small and medium businesses - much less large enterprises used to paying much more for lead generation.

Measuring the ROI on social media is a much-discussed challenge (see: Mashable, The BrandBuilder Blog, eMarketer and of course, a presentation on SlideShare, or two) and SlideShare Business looks to make it that much easier. Sure, a long-term relationship with your audience should still be the ultimate goal, but having metrics like this makes it that much easier for you to justify your social media investment.

Tags: AdShare, LeadShare, marketing, PowerPoint, presentations, ROI, Slidecast, SlideShare, smallbusiness, socialmedia, WOMMA
Rebuilding New Orleans Green - Blog Action Day ‘09

15Oct
Posted by: Laura Thomas, ABC Categories: General, Issues Comments: 1

Is it pure chance that President Obama and I are both in New Orleans on this Blog Action Day? Well, yes. But, on a day dedicated to blogging about climate change, its gives me reason to focus on my home state.

The coastline of Louisiana and New Orleans itself are excellent examples of the effects climate change is having on us. Scientists say New Orleans and the barrier islands to the south will be severely affected by climate change due to rising sea levels and a growing intensity of hurricanes. It has been reported that between 10,000 and 13,500 square kilometers of coastal lands will drown due to rising sea levels and subsidence by 2100, a far greater loss than previous estimates.

Rather than focus on the gloom and doom predictions, however, I thought today I would highlight a group that is doing something to not only rebuild what climate change has already damaged, but to also prevent additional environmental impact and improve people’s lives in the process.

Founded in 1994 by activist and philanthropist Diane Meyer Simon, Global Green is the American Arm of Green Cross International (GCI), which was created by President Mikhail S. Gorbachev to foster a global value shift toward a sustainable and secure future by reconnecting humanity with the environment.

Following Hurricane Katrina, Global Green set up an office in New Orleans where they now work to rebuild the city in a greener way. Global Green is working to address some of the greatest challenges facing humanity. In the United States ~~our~~ their work is primarily focused on stemming global climate change by creating green buildings and cities.

The Global Green Holy Cross Project is of vital importance to Global Green, the Holy Cross Neighborhood and the people of New Orleans. Success will show others that sustainable affordable housing is possible and will create a model that can be replicated by communities around the world.

By utilizing multiple green and healthy building strategies, the Global Green Holy Cross Project seeks to reduce long-term operating costs from energy and water bills, create a healthier living environment by eliminating toxic materials, protect the environment through the use of sustainable materials and empower the people of the Lower 9th Ward to work toward a healthy and sustainable future.

While many may debate the rebuilding of New Orleans at all, saying we are just “stubbornly clinging to the notion that we are the masters of our environment,” I fall into the camp of those who love the city and want to see it rise again.

Global Green seems to be going about that in the right way, so I applaud their work and thank them for it here today.

http://www.flickr.com/photos/sassycrafter/ / CC BY-NC-SA 2.0

Tags: BAD09, Blog Action Day, climate change, environment, Global Green, green building, Louisiana, New Orleans
Bringing the Com to MarCom

01Oct
Posted by: Laura Thomas, ABC Categories: Work Comments: 5

I guess enough people know about it around the office that I can go ahead and let the rest of the world know - I’m moving into a new job!

I wasn’t really looking, but the opportunity presented itself and it seemed like time to challenge myself again. As one person said after IMing me to follow up on the rumor she’d heard, I pretty much had my current job “nailed.”

That’s not to brag that everything was perfect (you might have heard about our last earnings announcement). Or that there weren’t still things to be done in my role setting strategy and managing the corporate “About Dell” content on Dell.com. I’m passing many ideas not yet implemented on to the person comes behind me, and there are probably many more that she will see.

That’s really why a move appealed to me - I don’t want to get in a rut of doing the same thing, the same way. I’ve always done my best work when pushed beyond my comfort zone, and some “fresh blood” will be good in my current role.

So, where am I going? Well, not too far it turns out. I’m moving on to another position at Dell in Small and Medium Business Marcom as part of the Global Digital Capabilities team. The official title is MarCom Senior Consultant, and my first order of business will be the optimization of several global landing pages.

It’s not without some trepidation that this next twist of my career path takes me into more of a pure marketing role. Spending many years in employee communications, public relations and now online communications, I must admit I’ve often viewed marketing as a little slimy. (And I just rewrote that sentence three or four times trying to figure out how not to slam the field into which I’m moving.)

I’m not alone in that feeling. As someone pointed out:

“There have been some misconceptions, some bad karma, some seedy compromises, and broken promises over the last few thousand years or so that have wrecked the simple notion of marketing and sales.“

But, the truth is without sales there would be no business to communicate about. While some still say PR is more interested in relationships, I have to believe that social media and the impact it is having on how companies interact with people online is causing marketing to place more value on relationships, too.

So, I’m excited for the opportunity to bring all of my background in business communication and social media to this new role and to make an impact on how Dell markets our products and services to small and medium business customers. I’ll be transitioning jobs (read: doing two at once) through the month of October and will be working to immerse myself in the SMB world.

If you work in a small or medium-size business, be prepared for me to pick your brain!

Tags: career, Communications, Dell, marcom, marketing, smallbusiness, smb
Sidewiki Just a Less Fun Weblins

27Sep
Posted by: Laura Thomas, ABC Categories: General, Social Media, Web Design, Work, communication Comments: 2

I decided to check out Google’s newest toy today. If you haven’t heard of Sidewiki yet, you will. Google says it will enable us all to “help and learn from others as you browse the web.”

Their example of it in action is rather optimistic. They show a Centers for Disease Control (CDC) page where “Doctors add detailed expert insights on heart disease prevention.” I’ll believe it when I see it.

On the sidewiki comments of that same page, however, someone brings up an interesting idea: a global “user rank” meter below each commenter’s name so we can see how well each user’s overall comments fair across sites.

That sounds like a community. Something John Battelle made a point to say Google is not good at: “But as much as I love the idea of SideWiki, I’m skeptical of it for one simple reason: Google isn’t in the community business, and SideWiki, if it’s going to work, needs to either A/be driven by communities or B/Needs to be embraced as a standard by publishers, who are the proxy for communities.”

Like an unmoderated community, many suspect it will simply be filled with snarky comments, trolls and a term I rather like “web graffiti.” Jeff Jarvis worried it would take comments off his blog itself and into the sidelines robbing his site of its value. And, The IT Chronicle notes how it is open to abuse by spammers, in the same way Google’s Searchwiki has been.

A quick look at the three comments seen on my employer’s site today would back that up (click the image to see the full size):

Still, many marketing/branding/PR/reputation management gurus are going to say it is a big deal. Some are even using Sidewiki to say it:

I think I’m going to take a wait-and-see approach. Certainly it is something to keep an eye on, but if it fills up with nothing but spammy comments and trolls, it won’t be useful and our customers won’t bother to look. And, without an active community, I suspect it will be nothing more than a less fun version of Weblins. Remember them?

Weblins launched in early 2007 and enabled you to create an avatar of yourself that appeared that on any web page you viewed. You could also see and interact with the avatars of any other Weblin users who happened to be on that page at the same time.

Many saw promise in the “co-presence” it allowed and the way it could be another step toward a 3D internet; but I rarely saw others on the pages I was surfing when I used it, and when I did there was no real conversation happening. In the end, it just became annoying to have it blocking my view of the bottom of the page and I uninstalled. Recently, they’ve retooled Weblins as Club Cooee - another 3D chat like IMVU or, dare I say, Google Lively?

Tags: branding, communication, Google, Lively, online, searchwiki, sidewiki, socialmedia, webdesign, weblins, wiki

Recent Posts

02-09-2010 / The Yin Yang of Forrester’s Blogging Decision
01-20-2010 / The Good Side of Sharing Your Location Online
01-15-2010 / Twitter Can Haz Zombie Stringers?
01-10-2010 / Forty: No Stopping Me Now!
12-10-2009 / Personas: What’s in a Name